Upgrade Your Rakhi OOTD By Shopping From These Online Brands And Become The Ultimate Trendsetter!

Hey besties! Rakhi is just around the corner, and we’re totally pumped to celebrate with loads of cheer and a ton of pictures. We mean, posting those adorable sibling snaps on the ‘gram is practically a must, right? To make sure you look absolutely fab in every shot, we’ve rounded up 14 online brands to get Rakhi outfits for men & women. Bookmark your faves and keep reading to find the perfect looks for this season’s festivities!

For Women  

1. Bunaai 

Picture this, you enter the room and suddenly every family member is asking, “Where’d you get that outfit from?”! Bunaai has got the perfect mix of tradition and trendy vibes that’ll make your OOTD the talk of the town. Their pieces are perfectly vibrant, irresistible, and totally unforgettable. So, if you want to give off main character vibes but with a bit more pizzazz, Bunaai is your go-to.

Shop Online Here | https://www.bunaai.com/collections/rakhi-sale-2024

Skim Through Their Insta Feed | https://www.instagram.com/bunaai

 

2. Riddhi Suri

Next on our list is the festive collection of Riddhi Suri which is a colourful, quirky and boho-chic brand that prides itself on designing the finest quality handcrafted ethnic wear. These good folks have got a wide variety of designs and literally serve all taste palettes. So, ladies, if you’re looking for something chic and vibrant to rock your Rakhi look, this one is surely for you. 

Shop Online Here | https://ridhiieesuuri.com/collections/rakhi-edit-2024

Skim Through Their Insta Feed | https://www.instagram.com/ridhiiee_suuri/

3. Mulmul 

Mulmul is one of those few brands that made its place in our hearts with their minimalist yet bold designs. Mulmul’s journey started in 2018 and since then they’ve been a popular choice for dazzling ethnic wear. The brand has impeccable quality and mind-blowing contemporary styles that no fashionista can say no to. If you love to stand out from the crowd, you have to check out Mulmul’s 100% cotton fits. 

Shop Online Here | https://www.shopmulmul.com/collections/new-i

Skim Through Their Insta Feed | https://instagram.com/shopmulmul

4. Itraake 

If your fashion aesthetic is a subtle blend of traditional wear and modern touch, then Itraake’s collection is surely gonna catch your eye. This brand loves to blend traditional fabrics with modern silhouettes and offers a wide range of fits for every niche. So, go skim through their amazing collection right now, and we bet you’ll thank us later!

Shop Online Here | https://www.itraake.com/

Skim Through Their Insta Feed | https://www.shopmulmul.com/collections/new-in

5. Gulabo Jaipur

Gulabo Jaipur is one of the brands that is raved about by our fave fashion influencers as well. From Komal Pandey to Mithila Palkar, every fashionista in the city has flaunted their desi girl look with Gulabo Jaipur and it's high time you do it too. So, go take your pick from the beautiful colours, fab prints and trendy designs and slay the fashion game, this rakhi season. 

Shop Online Here | https://www.gulabojaipur.com/collections/rakhi-sale

Skim Through Their Insta Feed | https://www.instagram.com/gulabo_jaipur/

6. Chidiyaa 

Why go for a basic boring rakhi look when you can glam up and slay the fashion game altogether? Ladies, this Rakhi season, you can go all out with Chidiyaa’s swanky fits available in different vibrant colours and patterns that will surely make heads turn both in envy and appreciation. Don’t believe us? Skim through their website and you’ll know exactly what we're talking about. 

Shop Online Here | https://chidiyaa.com/

Skim Through Their Insta Feed | https://www.instagram.com/chidiyaaonline/

7. Aachho 

Aachho is here to elevate your rakhi outfit to the next level with its premium ethnic suits. Dazzle in pastel colours and stylish designs this rakhi. And the best part? Their collection comes in a variety of sizes that go up to 5XL! From georgette, cotton, organza and chanderi sharara to tie-dye kurta sets, you’ll be left spoiled for choices. So, grab your rakhi out from Aachho right away!

Shop Online Here | https://www.aachho.com/collections/suit-sets

Skim Through Their Insta Feed | https://www.instagram.com/aachho/

Men 

1. Kalki 

Looking to channel your inner Bollywood hero? Kalki’s Men’s Kurta Collection is here to make that dream a reality! Imagine sauntering into a family gathering, and suddenly, you’re the star of the show, thanks to that stunning kurta with epic embroidery. It’s like your wardrobe got a promotion, and your style just leveled up. Brownie points: these kurtas are so comfy, you’ll be twirling like a dervish just to show off the swish. Extra cheese for the family photos? You bet!

Shop Online Here | https://www.kalkifashion.com/in/ethnic/kurta-jacket-set.html
Skim Through Their Insta Feed | https://www.instagram.com/kalkifashion

2. Mirraw 

If you’re looking for a chic Rakhi look, then Mirraw is the place to check out first. They have some great prints and weaves wrapped in exquisite designs that are sure to appeal to you. They have delicate bandhgalas, Nehru jackets in silk and cotton, kurta pyjama, and even festive turbans to get you ready for any kind of occasion in a heartbeat. The prices are so very reasonable, so go check out their site for your next family function, and dress to kill! 

Shop Online Here | https://www.mirraw.com/men 

Skim Through Their Insta Feed | https://www.instagram.com/mirraw/

3. Philocaly 

Philocaly is a luxe bespoke menswear label that celebrates the sartorial needs of the modern man. The brand aims to embrace the spirit of authenticity, individuality and confidence by reinventing classic menswear. If you’re someone who wants to make statements with their OOTD, then Philocaly’s bomb AF collection got you. Also, here’s the best bit -  you can also get your outfit customisation to ensure exclusivity and a unique artisanal experience. How cool is that? 

Shop Online Here | https://philocaly.in/

Skim Through The Insta Page |  https://www.instagram.com/philocaly_menswear/

4. Jade Blue Lifestyle 

If we had to describe Jade Blue’s remarkable designs in two words we’d sum them up as elegant and refreshing. The brand offers an absolutely stunning and unique collection, which is perfect for today’s fashionista men who want to look absolutely dapper on special occasions. So, fellas, if you want to wear something entirely different this Rakhi, you should defo check out their collection. 

Shop Online Here | https://jadeblue.com/

Skim Through The Insta Page | https://www.instagram.com/jadebluelifestyle

5. Farida Gupta

This brand really needs no introduction. It has taken over the ethnic game and how! If you thought it catered just to women, then you’re absolutely mistaken ‘cause they have a fab ethnic collection for men as well. Be it Nehru jackets or chanderi kurtas, they have it all in subtle colours as well as prints. So, head over to their web store, pick your fit now and thank us later!

Shop Online Here | https://www.faridagupta.com/men.html

Skim Through The Insta Page | https://www.instagram.com/faridagupta/

6. Tjori 

All you handsome men out there, if your fashion aesthetic is all about class and elegance, then Tjori should be your one-stop shop. These good folks offer a beautiful amalgamation of traditional designs with a touch of modern techniques that will surely make you even more alluring. So, go and snag suave Nehru jackets, waistcoats, chic scarves, kurtas, and so much more. 

Shop Online Here | https://www.tjori.com/men/ 

Skim Through The Insta Page | https://www.instagram.com/tjoritreasures/

7. Tasva 

Ready to step up your rakhi outfit game? All the bhais in the house check out Tasva! They have got beautiful designs and a wide range of options that make you the star of the celebration. Their simple and minimalistic designs can be paired with anything! So, this rakhi experiments with style, prints and designs with their kurtas, sherwanis, achkans and lots more! 

Shop Online Here | https://www.tasva.com/collections/kurta

Skim Through Their Insta Page | https://www.instagram.com/tasvafashion/

Now that we’ve done the research for you, get ordering and elevate your style game!