8 Niche & Undeniably Chic Brands You Prolly Haven't Heard Of But Really Should!

Fashion is something we’re all obsessed with and to keep pace with the ever-changing fads, we’re all always on the lookout for something new and exclusive. With so many options already available to you in terms of shopping web stores & brands, we’ve compiled a list of some brands you probably haven’t heard of but should totally check out!  

1. Dhora

The brainchild of the dynamic duo Aavriti R Jain & Siddharth Daspan, Dhora is a brand that offers an undisputedly fresh perspective on jewellery. With intricate detailing and clean silhouettes, these handcrafted pieces of jewellery take inspiration from the classic arts of Rajasthan & mould them into contemporary frames! 

They offer a stunning variety of simple, edgy yet chic bracelets, earrings, necklaces & rings for the young & liberated woman in you!  

Shop Online Here | http://dhoraindia.in
Check Out Their FB Page | https://www.facebook.com/dhoraindia/

2. Chimp

Chimp is a really cool online shopping brand that’s known for its funky & awesomely designed t-shirts. What’s even more interesting is the fact that all their merchandise is made using organic cotton and they’ve got a whole collection up their sleeves made using the world’s finest cotton - Supima cotton. 

Alongside apparel, they also have a really nice collection of eye masks, badges, notebooks, bags, aprons & tin boxes *heart eyes*! Go check ‘em out NOW!

Shop Online Here | https://www.chimpwear.com
Check Out Their FB Page | https://www.facebook.com/chimpwear/

3. Chidiyaa

Chidiyaa is all about passion for crafts & traditions hailing from various parts of India such as the ‘ajrakh’ hand block of Kutch, the ‘ikat’ weaves of Andhra and Benarasi silk sarees. And their designs are simple & elegant and personalised and handmade! They work closely with artisans and strive to provide high-quality workmanship at affordable prices. Do check out their amazing collection of cotton sarees, hand-dyed dresses, crop tops, kurtis, bottoms & so much more!

They work closely with artisans and strive to provide high quality workmanship at affordable prices. Do check out their amazing collection of cotton sarees, hand dyed dresses, crop tops, kurtis, bottoms & so much more!

Shop Online Here | https://chidiyaa.com
Check Out Their FB Page | https://www.facebook.com/chidiyaaonline/

4. Tahweave

Tahweave is an everyday-wear brand that designs apparel for people who are modern yet rooted in their traditions. Their collection is a fusion of Japanese & Indian culture, giving a miss to flashy embroideries & embellishments that we see everywhere we go. They believe in creating a sustainable clothing line that consists of simple, soft and breathable weaves that are also experimental in a way! 

They believe in creating a sustainable clothing line that consists of simple, soft and breathable weaves that are also experimental in a way! 

Shop Online Here | http://www.tahweave.com
Check Out Their FB Page | https://www.facebook.com/tahweave/

5. Eka

Eka is a custom-woven apparel brand that is made in India using handwoven linen, khadi and wool in traditional textile techniques. Their collection includes pants, dresses, tunics and stoles designed in a way that they bridge the sensibilities of both East & West. Eka in Sanskrit means one and echoes the singular effort of many local weavers and is definitely a label to watch out for!

Location | Lot No. 100, Pace City 1, Sector 37, Gurgaon
Check Out Their FB Page | https://www.facebook.com/Eka-114395661968765/

6. Iha

Iha is a jewellery and apparel brand that celebrates the essence of Indian crafts and their uniqueness! Their collection is a distinct display of some contrasting elements such as tradition & modernity and structure & chaos. Each design is a creation on its own and they put in their heart & soul in creating flattering pieces of art!

Shop Online Here | https://ihaworld.com
Check Out Their FB Page | https://www.facebook.com/ihaworld/

7. The Color Caravan

Based in Himachal, The Color Caravan is a slow fashion & lifestyle products brand that has been supporting indigenous crafts since 2010. From jute bags to gloves to coasters to mufflers, they’ve got a wide variety of products. We’re totes in love with their fuzzy, warm mufflers and we suggest you have a look too!

Shop Online Here | https://linktr.ee/thecolorcaravan

Check Out Their FB Page | https://www.facebook.com/thecolorcaravan

8. Raw Mango

Drawing inspiration from colours, philosophies and cultures of our rich country, Raw Mango curates a range of sarees, other garments and objects. Their products are created by craftsmen across Varanasi, Madhya Pradesh, West Bengal and Rajasthan in furtherance of establishing a new aesthetic vocabulary. So guys, make sure to check out their vibrant and chic collection!

Shop Online Here | https://www.shop.rawmango.com

Check Out Their FB Page | https://www.facebook.com/rawmangosanjaygarg

We hope with this list we’ve given you an insight of the best up & coming brands that’ll surely up your wardrobe game!